Alexa Nystrom

 PORTFOLIO


cREATIVE cONTENT:

videography

I use videography to create content that genuinely connects with people. My focus is on crafting engaging videos for events, interviews, and video promotions.

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pHOTOGRAPHY

I'm passionate about capturing moments of a variety of events and using them to compel stories through photography.

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sOCIAL mEDIA

I create engaging social media content, using entertaining videos and informative posts to connect with specific audiences and build online communities.

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Digital Design

I enjoy digital designs, whether they're logos or user-friendly interfaces. I love diving into digital art to create designs that stand out and stick with people.

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Work

Experience



  • I create and implement targeted social media campaigns to increase awareness of Rocket Central across various platforms. I generate multimedia content to support talent acquisition campaigns, aligning with Rocket Companies' overall brand identity. Additionally, I attend Rocket company events to capture moments through photography and video for social channels, effectively showcasing the company culture and brand.

  • I create diverse posts on Instagram, Facebook, Twitter, and other platforms to promote Penn State University events and student content. I conduct interviews with faculty, students, and staff to highlight their achievements and involvement within the College of Arts and Architecture. Using Hootsuite, I manage and schedule posts to ensure consistent, timely content delivery, optimizing audience engagement and reach.

  • I worked with the Director of Creative Services to capture Wish moments at various events. I provided high-quality photographic images for promotional materials, social media, and Wish stories.

  • During my time at the Michigan State Capitol, I attended both the House of Representatives and Senate legislative sessions. I also organized and attended Midwest Strategy Group’s State of the State Address reception. Additionally, I assisted with general office duties to enhance daily efficiency and operations.